Are you looking to create a market report? Pre or Post valuation?
To create your bespoke market report, either search for a property directly via the top left main search bar, or navigate to the Reports tab in the top middle of the page.
If you are creating a market report via the first option and have searched for a specific property via the main search bar, you’ll now need to select create market report underneath the satellite image window;
However, if you have followed the second option and have first navigated to the report tab, there is a secondary search bar here that will skip the initial property results page and take you straight to the create a report menu.
From this report creation menu you have several options depending on the report you wish to create. While the creation of all our reports are fairly self-explanatory, this article will be focusing on the creation of a Seller Guide report.
Please note if you are looking to print your report in full, kindly follow our guide on creating a legacy report here. The standard Homesearch reports are intended to be shared online with the ability to print a cover page that will link to the online report via a QR code. This is covered later on in this article.
Creation step index
My Details
Once you have selected your preferred report, the first page you will be taken to is the My Details section. On this page you’ll have the option to upload an agent photo, upload your company logo, pick your preferred Hex Colour code as well as write a short bio about you and your company. All of our reports are set to draw information from your Homesearch login, so the email address you use to access your account will be the one visible on the report. If you’re attempting to create a market report for someone without an account, it is advisable to contact support@homesearch.co.uk about the creation of a new user account instead.
At the very end of this first page you have a tick box to save these details for all future reports. This will mean that setting up your branding and profile will only be need to be completed once.
If you need to locate your company's HEX colour code and you're not sure what it is, there is a handy guide here on finding it on your website.
Property Details
The second page of creating a report is about the property in question.
At the top of the page you have the option between using Google street view and uploading your own photo for the hero image on the report. This can always be amended later. Often our agents use Google's street view for a pre-valuation report and ensure they take a picture once they’ve been to the property to update their report post-valuation.
Details and information Homesearch hold on the property will pre-populate but you do have the option of amending any of the information before the report is generated. Perhaps the owners of the property you’re going out to see have already told you they have recently converted their home to have an extra bedroom.
At the end of this page you have the estimates. Homesearch has a dependable estimate algorithm to ballpark a property’s value, however this should not be relied upon to provide a Homeowner an accurate market value. We are unable to take specifics about the property into account and base our estimates on local sales of a similar nature.
In any event, our estimates can be hidden or amended depending on your own needs or knowledge. If you’re creating a pre-valuation report, it is advisable to hide the estimate altogether.
Recently Sold
On the next page we get to select recently sold comparables. By default, Homesearch will have already selected 3 properties. You can however deselect these if you do not want them included.
Under the filters tab to the right of the page, you can fine tune the list of available properties and once you're happy with the list, you can select up to 10 properties to include in your report.
To view only the properties being included in the report, click on the Selected Properties (X/10) option, just to the right of the search results.
Currently we are unable to provide property images with for the recently sold comparables.
On The Market
Similar to the last page, Homesearch will select 3 properties by default. You also have similar filtering options to fine tune the search results.
Once you have selected up to 10 properties, click on the Selected Properties (X/10) option, just to the right of the search results.
From here you can select the option to hide other agent names in the report as well as hiding all property images.
To view the image Homesearch is including for each property, simply click on an address. This will expand on the property and give you a preview of the properties hero image.
Customise
The Customise section will give you the final say on many of the pages included in our reports.
All of the pages on this report can be hidden by unticking the checkbox against each one.
If you can alter a page via this screen, an Edit option will be to the right of each section.
The sections and their options are;
Cover
- Select 1 of 3 styles for your cover page.
Introduction
- Salutation - Greet the homeowner "Dear Mr and Mrs..."
- Introduction copy - Type up your typical valuation letter. This can be saved for future reports to save you from writing this up every time.
- Thank you for the invitation to discuss your circumstances and how we can be of service.
In the following pages you'll find information on your home, the current market, and a tool to help you find your next home.
- Thank you for the invitation to discuss your circumstances and how we can be of service.
Your Property
- To edit this page, you'll need to navigate back the second page of this report builder.
Your Market
- Toggle the Property value graph on or off
- Where your property sits on the market - Included preset text that you can edit.
- Overall, we have consistently found that the market for houses in the area, that have been professionally marketed and strategically priced, has remained buoyant throughout the past year.
Price Recommendation
- Included preset text that you can edit.
- Our comprehensive analysis has taken into consideration:
- comparable market sales
- current market demand
- availability of similar properties
Although our best endeavours have been made to provide you with a realistic sale price for today’s market, property prices can vary day to day based on immediate market conditions, therefore we strongly recommend that the potential sale price be revisited at the time of making your decision and throughout the sale process if necessary.
- Our comprehensive analysis has taken into consideration:
Recent Sales
- To edit this page, you'll need to navigate back the third page of this report builder.
On the Market
- To edit this page, you'll need to navigate back the forth page of this report builder.
Buyer Profile
- Select buyer profiles - A selection of typical buyers to click on and highlight.
- Buyer profile copy - Included preset text that you can edit.
- [agent] maintains relationships with a powerful buyer database. Our consistent communication keeps the best buyers up to date with properties matching their criteria before they are released to the open market. We will match and showcase your property to these people first.
Market Analysis
- A selection of graphs you can include or exclude.
Your Neighbourhood
- Toggle for showing demographics
- Toggle to show nearby amenities
- Select up to 3 local Schools
- Up to 3 local Parks
- Up to 3 local transport links
- Up to 3 local supermarkets
Your next move
This page will allow your homeowner/ buyer to run a basic search so see what selection of properties, matching their search range exist off the market. It can compliment any Home Finding conversation you're having with them.
About us
- Will display your agent and brand bio completed during setup on the first page.
Moving Forward
- Included preset text that you can edit.
- When you select [Agent], you can be confident in knowing that everything will be done to achieve the best possible outcome for you.
We would be delighted to answer any questions you may have about anything in this report, or about our services, experience and previous results.
Thank you in advance. We know this is a big decision and we will support you throughout this chapter of your life whichever way you go.
We’re excited to get started for you.
- When you select [Agent], you can be confident in knowing that everything will be done to achieve the best possible outcome for you.
Testimonials
- You can add in 3 text based reviews or testimonials.
Data Sources
- A list of our approved data sources.
If this is the first time creating a market report, it's advisable to create one for your own property and then open it up as if you're the intended recipient. This way you can familiarise yourself with the elements you prefer to include for your own clients.
For information on editing or sharing a market report, kindly follow the respective links.